It’s Time We All Work Happy

The Robert Half Brand Story

Making a human connection is critical to the success of any brand. After launching a new brand in 2014, we still needed to craft the brand platform into something that resonated with customers as well as our own employees. This program was promoted to internal and external audiences to introduce how Robert Half strives to assist professionals in finding jobs where they can thrive while helping companies build happier, more productive teams.

Thought Leadership

Workplace Happiness Quiz

This interactive quiz was custom coded using Ion Interactive, leveraging content from the thought leadership. Stats were collected from all users and showed the average answers of how happy people felt at work.

Display Ads

Internal intranet ads, digital advertising, lobby displays were all launched simultaneously to showcase key messaging and updated brand imagery.

.COM Landing Page

A custom ebook blended a mix of quizzes, trivia, infographics, and key sections of the thought leadership. We we able to track user behavior to understand what content was most interesting and inform how to evolve the brand story for future phases.